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Cross Consulting Campaign Architect, Manager job vacancy in Deloitte – Jobs in Kentucky

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Job Details
Company Name
: Deloitte
Company Location: Louisville, KY 40202
Job Position: Cross Consulting Campaign Architect, Manager
Job Category: Jobs in Kentucky

Job Description :
Cross Consulting Campaign Architect, Manager – Marketing Excellence

Do you have a strategic and executional mindset that can develop and deploy world-class marketing campaigns and deliver high-value results? Are you a team player and creative thinker with superlative skills in the market, channel, content development, management, and communication? Do you thrive in a fast-paced environment, working with colleagues in a virtual setting to meet our business and client needs?

We are looking for an entrepreneurial and passionate strategic marketing manager to join our Cross Consulting marketing team to lead campaign design and execution for New Business and Brand Amplification programs.

What you’ll do:

Campaign Strategy and Planning

In conjunction with the Portfolio Strategist for Cross Consulting, develop, maintain, and drive prioritization of all marketing activities for the pipeline of new business and brand amplification initiatives
Lead the development of strategic messaging and positioning to differentiate Deloitte and advance awareness of capabilities, offerings, solutions, and successes across the broader organization and in the marketplace
Create integrated marketing campaigns to differentiate Deloitte. This includes collaborating with internal resources to produce marketing content and producing material suites over various channels (digital, print, social, video, etc.) to aid with local activation in targeted geographies
Proactively gather and communicate market and competitive insights to business stakeholders, to actively shape opportunities and campaign strategies
Implement programs that deliver on annual and quarterly marketing plans to meet business goals and work closely with cross-functional teams to execute agile plans and support tracking of alliance marketing investments
Develop strategic briefs (business case) for potential marketing campaigns; drive approval process for campaigns with key leadership
Engage other Campaign Architects to coordinate campaign activities and pull in other capabilities, as appropriate
Engage Green Dot Agency (internal agency) in the execution of campaigns; oversee, in conjunction with Agency, the delivery of campaigns
Serve as a liaison between key stakeholders, Brand, Green Dot Marketing and Communications, Deloitte Digital, and the major portfolios and business entities of Consulting
Drive messaging and campaign content communication, adoption, and integration across Consulting portfolio teams
Manage overall marketing calendar, including major campaigns, product/offering launches, major events, and core marketing maintenance activities
Bring strategic insight to help support rapid response to emerging and breaking market trends to deploy agile campaigns to reach target audiences and influencers.
Bring innovative thinking and marketing practices to all Consulting marketing activities

Budgeting and Measurement

Plan and manage marketing budgets for campaigns
Develop metrics and KPIs to assess campaign success, with a relentless focus on actioning against insights, agile optimization, and partnership with sales to drive client demand
Report periodic results and optimize campaigns against data-driven insights

Business Advisor

Serve as marketing advisor to key stakeholders within areas of responsibility – assist with the articulation of value propositions, develop marketing objectives in support of key priorities and serve as connection point across Deloitte and the firm
Work with and advise SC&E business strategists to define audience goals, targeting strategies and deploy engaging tactics

The team:

Deloitte’s Consulting Marketing team provides value to US Firms by differentiating the Deloitte brand, driving Deloitte’s business priorities forward, innovating new marketing and communications solutions, and delivering distinct client experiences. We develop cutting-edge marketing and communications plans, creative assets, and unique experiences that engage our internal and external audiences; deliver on the strategy of our businesses; and capture the hearts, minds, and loyalty of our clients.

Qualifications include:

Communications professional with a minimum of 8+ years of relevant experience
Bachelor’s degree, preferably in Marketing, Communications, English, Public Relations, Advertising, Journalism, and/or Business, is required
Proven success in developing and executing internal communications strategies/plans for a large business, preferably in professional services
Solid organizational and project management skills with the ability to prioritize and manage expectations across multiple, complex projects/priorities
Strong executive presence and comfort working with and advising senior management
Analytical mindset, with the ability to interpret data into meaningful insights and strategies
Detail-oriented with fantastic follow-through skills

Excellent verbal and written communication skills-including effective storytelling and presentation skills

Ability to work in a matrixed organization with a cross-functional, virtual team; experience in large corporate settings and/or professional services a plus
Flexibility and ability to thrive in a fast-paced environment, while possessing a high level of comfort with ambiguity
Proficient in MS Office suite-including Teams, Word, Excel, PowerPoint, and One Drive; knowledge of the latest internal communications measurement platforms a plus
Ability to travel 10%, on average, based on the work you do and the clients and industries/sectors you serve
Limited immigration sponsorship may be available.





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